Transforming the Digital Presence of MACH by Hong Leong Bank
MACH by Hong Leong Bank targeted millennials and Generation Y. It provided tailored "life-starter" products reflecting the bank's commitment to innovation and personalised services.
The Solution
We revamped the UI/UX, and integrated an AI-powered chatbot and live chat system for instant customer support. We also built a robust backend architecture for seamless functionality.
The result? MACH's website offers vibrant design and convenient banking services. AI-driven chat systems enhance engagement, reducing response times for an improved customer journey.
The Results
Elevated Appeal
The digital overhaul elevated Mach's appeal to its intended audience. The revamped platform mirrored the aspirations of this demographic, who value tech-forward experiences that align with their lifestyles.
Enhanced Customer Support
Our live chat connects users with bank reps instantly for product info, account help, or site navigation.
Strengthened Brand Image
MACH's digital revamp not only functioned well but also aligned with its brand, showcasing a commitment to digital advancement.
Key services we provided
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Why work with Trinergy?
People Approach – Our people are individually talented, and collectively functions perfectly as a team, while being guided by seasoned team leads.
Process Approach – We have well-established creative processes, technology processes and project management processes catering to many different businesses.
Performance Approach – Our mantra is to exceed our client’s expectations and satisfaction, and to achieve a long-lasting business relationship.
Awards & Certificates – We are a creative tech agency of numerous awards and certificates that support and endorse our work.
Extensive Experience – We were founded in 2010, giving us more than decade of experience in delivering quality products and services to our client.
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The content provided herein is subject to certain limitations due to the sensitive nature of the information involved. We acknowledge that while our intent is to provide accurate and relevant content, certain details may be deliberately omitted or altered in order to safeguard the confidentiality and interests of the client. It is important to note that the content shared may not encompass the entirety of the subject matter. The omission of specific details is a precautionary measure taken to ensure the privacy and security of the client. As a result, the information presented may not be entirely accurate or exhaustive. We strive to maintain the highest standards of confidentiality and integrity in our interactions. The content provided should be understood within the context of these limitations and the paramount importance of protecting sensitive information.
