Merging the worlds of banking and gaming
Hong Leong Bank stands as a pioneering force in the Malaysian financial landscape. As one of Malaysia's leading banks, Hong Leong Bank has consistently shown its commitment to innovation and customer satisfaction.
The Solution
Our creative minds merged the concepts of gaming and banking into a single cohesive platform. We conceptualized and developed a comprehensive digital campaign website, transporting users to a virtual city bustling with mini games reflecting everyday banking tasks.
Through an intuitive user interface and captivating graphics, customers experienced a unique blend of entertainment and learning. Collaborative gameplay allowed users to compete with friends or strangers, fostering interaction while educating them about Hong Leong Bank's product offerings.
The Results
Enhanced Engagement and Education
Gamification captured users' attention, enabling active participation and understanding of banking tasks and products, empowering informed decisions.
Positive Brand Impact
The campaign boosted Hong Leong Bank's brand recognition, portraying the bank as forward-thinking, enhancing market presence and competitive edge.
Amplified Learning Experience
Gamification allowed users to actively experience banking products, simplifying complex financial concepts for enhanced financial literacy and confidence.
Key services we provided
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Why work with Trinergy?
People Approach – Our people are individually talented, and collectively functions perfectly as a team, while being guided by seasoned team leads.
Process Approach – We have well-established creative processes, technology processes and project management processes catering to many different businesses.
Performance Approach – Our mantra is to exceed our client’s expectations and satisfaction, and to achieve a long-lasting business relationship.
Awards & Certificates – We are a creative tech agency of numerous awards and certificates that support and endorse our work.
Extensive Experience – We were founded in 2010, giving us more than decade of experience in delivering quality products and services to our client.
Case Studies
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The content provided herein is subject to certain limitations due to the sensitive nature of the information involved. We acknowledge that while our intent is to provide accurate and relevant content, certain details may be deliberately omitted or altered in order to safeguard the confidentiality and interests of the client. It is important to note that the content shared may not encompass the entirety of the subject matter. The omission of specific details is a precautionary measure taken to ensure the privacy and security of the client. As a result, the information presented may not be entirely accurate or exhaustive. We strive to maintain the highest standards of confidentiality and integrity in our interactions. The content provided should be understood within the context of these limitations and the paramount importance of protecting sensitive information
